HAC Makeup

Face Shapes

Highlighting and contouring guide for your face shape! It really makes a difference!


(click HERE to learn more about the products I use to highlight and contour with!)

So after all this talk about these gosh darn face shapes you are probably feeling one of three ways:

1. Sick and tired of it. (I am sorry about that)
2. You are still completely lost on what yours is. (you’re not alone!)
3. You love this series. You not only know your face shape, you’re now addicted to assessing the shape of every random stranger and friend you come in contact with. (I hear ya)

To those in the sick and tired camp. Good news, this post is now closing this series! YAY!
To those who are still lost: I have tried and tried to think of a way to help you out the easiest, most effective way. Until I had perhaps the best idea of my entire life!
Why not put me and those other face shape lovers to work?

Here is what I propose: Pull your hair up in a pony and snap a centered selfie, post said selfie to instagram with the hashtag #spotmyshape
Then me and my army of 3’s (you guys will help me out, right?) will stop by and give our assessment. This is awesome because lots of people could easily spot someone else’s face shape but have a much harder time with themselves.
Let the instagramming begin!

Side note:
There is a fair amount of gray area here. Not many people fit perfectly into one category. For instance I think that I am somewhere between an oval and an oblong since my face is fairly thin, for the most part either HAC placement would work for me. The main point is not to get it down to a perfect science, it’s just to understand your basic shape and the general areas where you will place your HAC. Just looking at the placement on the faces that are similar to yours will hopefully help you understand it!


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  • Reply
    November 25, 2013 at 4:34 am

    This series has been amazing…you are wonderful!

  • Reply
    Sabrina botelho
    November 25, 2013 at 4:38 am

    Your amazing. And the instagram idea is brilliant

  • Reply
    November 25, 2013 at 4:41 am

    I’m loving the series! Years ago, the way you could determine your face shape was to pull you hair back and look directly into your bathroom mirror. Then taking a bar of soap, trace your face. Step back to see your face shape.

  • Reply
    November 25, 2013 at 5:03 am

    I for one love this series and your blog!! I have been enjoying reading back through all of your posts. My problem is that I WAS an oblong face but due to an illness and medication (hate them!) I have gained weight. Would my face shape change? I feel more like a rectangle now, my cheeks and jaw line are wider from the weight gain. Is that possible?

  • Reply
    November 25, 2013 at 5:15 am

    perfect, i took passport photos today so i just uploaded them with the tag! 😉 i’ve always thought of myself as having a round face because it’s quite full (used to be fuller before i lost a bunch of weight), but i’m really pretty clueless.

  • Reply
    Mhairi Taffs
    November 25, 2013 at 5:15 am

    Really enjoyed these posts and have posted a pic to Instagram xx

  • Reply
    November 25, 2013 at 5:19 am

    Love this series. You’ve helped me so much in how to bring out areas of my face and how to detract from other areas. Now I just need to know how to deal with the folds along my nose and crepey hooded eyes. Your the best, Cara!! Thank you!!

  • Reply
    November 25, 2013 at 5:23 am

    Are we able to email you a picture with #spotmyface in the subject line?

    • Reply
      November 25, 2013 at 5:58 am

      Would like to know if we could do this, too! I don’t have a smartphone so I can’t get instagram!

    • Reply
      November 25, 2013 at 10:27 am


      • Reply
        November 25, 2013 at 10:31 am

        Done! Thanks so much, Cara! I can’t wait to see what your thoughts are on my shape.

      • Reply
        November 25, 2013 at 3:46 pm

        I just sent mine, as well!

      • Reply
        November 26, 2013 at 8:38 pm

        How do I email you my selfie? I don’t instagram.

  • Reply
    November 25, 2013 at 5:25 am

    Please give us the update on ordering your make up!!

  • Reply
    Morag Lee (@moadore)
    November 25, 2013 at 6:26 am

    I think I’m somewhere between oblong and rectangle – but the areas I need to contour are near enough matching so I reckon I’m sorted! (and I reckon the hashtag idea if grand, I’ll join in once I get home from work).

  • Reply
    Jessica T
    November 25, 2013 at 7:32 am

    Posted!! Thanks so much for all your posts on shapes, I think I know what I am (thanks to your posts) but I posted to just to be sure!

  • Reply
    November 25, 2013 at 8:21 am

    how do u blend the sides of the nose to get the line to disappear …. I draw the line on the side highlight the middle but it always looks like I drew a line

  • Reply
    November 25, 2013 at 8:30 am

    I would love to see you break down EYE shapes! I am totally lost on that! I posted my pic on Instagram (basschick8) for the face shape though 🙂

    • Reply
      November 25, 2013 at 1:40 pm

      I was thinking the exact same thing! I know how to do eyeshadow on my eyes because I’ve done it so many times, but I would love to see what tips and tricks there are for people with different shaped eyes rather than just making them seem closer together or farther apart.

      Also, great idea with the instagram hashtag! So helpful!

  • Reply
    November 25, 2013 at 8:43 am

    Never tired or bored of these posts! I’ve always thought that when it comes to make-up or hair style, there’s more to face shape than the frontal view, I think the profile plays a role, too.

    • Reply
      Jessica T
      November 25, 2013 at 8:48 am

      I never thought of a profile playing a part in a hair style, good thinking!

  • Reply
    Emerald Earrings
    November 25, 2013 at 9:10 am

    Love this idea! I uploaded mine 🙂

  • Reply
    November 25, 2013 at 11:05 am

    I’m sure you hear this all the time, but thank you. thank you for being supportive, caring, kind and uplifting women. the way you make yourself accessible to your readers and respond to us (like the instagram hashtag) is awesome, thank you for all that you do!

  • Reply
    Leigh Ann
    November 25, 2013 at 11:30 am

    This is a great idea. Another tip I’ve used in the past is to trace your face on them mirror in lipstick, then step back & see what shape that tracing most closely resembles! (For those who don’t want to post a selfie.)

  • Reply
    November 25, 2013 at 11:33 am

    What an awesome series….I always wanted to know my face shape. Thanks for all your super-great tips! Keep up you’re work….you are such a talented lady!

  • Reply
    November 25, 2013 at 12:18 pm

    I don’t have an instagram 🙁 help!

  • Reply
    Kelly M
    November 25, 2013 at 1:13 pm

    I think I’m normally a pear but I’m pregnant so my new face shape is just plain puffy. Sigh.

  • Reply
    November 25, 2013 at 4:41 pm

    When can we order your make up, I’m so excited!!

  • Reply
    November 25, 2013 at 5:25 pm

    I am number three, I loved this series!

    Sparkles and Shoes

  • Reply
    Katy Burnett
    November 25, 2013 at 5:37 pm

    I have loved this series! When I first stumbled onto your site you convinced me to start HACing but it never seemed to look right. As soon as you posted my shape it was like magic! I finally understood it and felt like it looked good!

  • Reply
    November 25, 2013 at 5:41 pm

    Hola Cara, you did a fabulous job outlining all the shapes of faces. Like other women, I am leaning to one shape and still a little uncertain. I would love to take advantage of your expertise. I do not have an smart phone, not do I know how to instagram. I can email. Can I send you my pic by email? Also let me know when you are coming out on Steve Harvey and in the NYTime. I live in NYCity. I will watch and pick up the issue. I have the Allure mag with you in it…I showed you off to some friends. I am disabled and not able to work right now so I am a tv’watcher. I am very happy for your blessings. Love Glorya

  • Reply
    Shayna Prause
    November 25, 2013 at 10:28 pm

    Hey Cara! Great series & Instagram idea, now I’m completely addicted to trying to identify. Thanks for the new hobby, lol.

  • Reply
    November 26, 2013 at 1:08 am

    Cara, I just wanted to take a second to say THANK YOU for all that you do. I know it brings you joy to do it, but you help so many women, and the fact that you’ve been able to combine those two things makes you an absolute inspiration. I’m gonna sound like a total hipster by saying that I’ve been following you since the beginning (like, I FOUND HER FIRST, even though I’m very sure I wasn’t the absolute first person to ever follow your blog). I’ve always loved your tutorials and ideas, and am really excited that you’re finding so much success. So happy your dreams are coming true. Thank you for this series, it’s been awesome! I will for sure take a picture with my hair pulled back and post it on Instagram. Just needed to take a minute to say thank you, since you’re always doing things to help and make all of us feel so beautiful! <3

  • Reply
    November 26, 2013 at 1:24 am

    And, I think that I am a cross between an oblong and a heart. This series totally helped me determine that.

  • Reply
    November 26, 2013 at 10:22 am

    Hi Cara, thank you for your post! Amazing!!! i just posted a selfie on Instagram with the hashtag #spotmyshape. Will you please do your magic for me?? Thanks!!! <3

  • Reply
    November 26, 2013 at 10:45 am

    This so helpful! Thanks for taking the time to break all of this down!!!

  • Reply
    November 26, 2013 at 8:35 pm

    I don’t instagram. How can I still get help spotting my face shape?

  • Reply
    November 27, 2013 at 4:05 am

    i’m somewhere between a round and a pear shape

  • Reply
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  • Reply
    Lex Briscuso
    November 29, 2013 at 9:54 pm

    any chance i can still post a pic, or are you finished with the insta part of this? can’t tell my face shape!

  • Reply
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  • Reply
    December 3, 2013 at 5:20 pm

    What a fantastic post! Thank you so much; this is awesome!

  • Reply
    Stephenie Huston
    December 3, 2013 at 6:01 pm

    wish I knew my face shape

  • Reply
    December 5, 2013 at 1:22 pm

    Thank you so much for doing this HAC series. I am a round and was just wondering what the difference between the “dots” in the other photo and just the coloring in the round photo. I’ve looked through the other posts and can’t find anything pertaining to it. Please let me know. Thanks

  • Reply
    December 6, 2013 at 5:28 pm

    Cara these are so helpful thank you so much!

  • Reply
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  • Reply
    December 18, 2013 at 4:39 pm

    Question, so if you have a round face do you not contour? That one does not have the dark dots like the others.

    • Reply
      December 18, 2013 at 4:42 pm

      Oh, I see it is just shaded! Haha oops

  • Reply
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  • Reply
    January 1, 2014 at 6:23 am

    Hey cara, what if u have a very thin face? I’m heart/oval but when I contour I end up looking skeleton-ish lol! Help please…..

  • Reply
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    February 25, 2014 at 10:05 am

    Is it still open to post a picture and tag it?

  • Reply
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    March 29, 2014 at 12:36 pm

    Hey Cara, you mentioned once how you were going to do a tutorial for inverted triangle face shapes! Please don’t forget about us 🙂

  • Reply
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    May 29, 2014 at 8:10 pm

    Cara, I really appreciate your post. It’s really hard contouring my pear-shaped face. I feel like my jawlines becoming even more prominent. How should I fix it?

  • Reply
    May 30, 2014 at 1:11 am

    I just loved this entry Cara. You really inspire me to be beautiful everyday.

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  • Reply
    Colleen Welsch
    April 8, 2015 at 2:02 pm

    Love this! This is so freaking helpful!


  • Reply
    Madeline D
    April 8, 2015 at 3:34 pm

    wow, I’ve never seen anything like this! Love it. Here’s my routine where I use a highlighting concealer and a darker foundation product to give a really natural contour/highlight. I think I fall into the oval category 🙂



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    This is so much more unique than all of the other contour tips I’ve seen. I like that there are so many options.

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